More Visibility, More Clients with Lawyer SEO Marketing
The digital landscape has provided lawyers with multiple channels to get new clients on top of the referrals they’re getting. But as much as there are many opportunities for exposure, the online competition for legal firms and lawyers can be just as fierce.
Having the right SEO strategy can change the game and turn the favor to legal websites optimized for the users, and the stats below to prove just that:
- 74% of users visit a law firm’s website to take action
- 62% of queries for the legal industry are non-branded
- 96% of people seeking legal advice turn to search engines
- 31% of legal-related traffic comes from mobile search
With the cut-throat competition in the legal industry, SEO provides lawyers with the leverage to put their firm’s website right in front of their clients.
Driving Real Results with SEO for Lawyers
We’ve provided the foundation that connects lawyers to their clients online. Our methodology is built on performance-driven strategies that help legal websites reach the first page of search results.
Our numbers show the success we bring:
- 1,000+ websites for lawyers optimized over the years
- 400M+ traffic sent to websites annually
- 1,000+ SEO projects across 12 countries
- 12,000+ keywords ranked on the first page
We’ve designed our SEO strategies to be nimble and adaptable to the needs of any lawyers’ website. Our team recommends the right lawyer SEO marketing plan to help attorneys get more visibility to a wider client base.
Everything Legal Websites Need to Rank
Great SEO is not magic or luck. It’s about strategy. That’s what we bring to every lawyer looking to increase their online presence.
Our SEO for attorneys combines rank building activities to put lawyers and legal practices right where clients can find them – on the top positions of search results.
SEO Website Analysis
Every SEO project starts with a comprehensive website audit to check the health of the website, identify what is working, and determine what needs to be fixed. We provide a thorough audit report that includes recommendations from our seasoned SEO specialists.
On-page Optimization
We make sure websites follow Google’s best practices. We optimize header tags, Meta Data, content, page speed, usability, and other on-site elements to improve the overall experience and performance of legal websites.
Link Building & Citation Creation
Our strategy incorporates natural outreach and contextual link building to high authority DA websites to help attorneys establish their authority. We set up Google My Business profiles and create citations to make lawyers visible in their locale.
Our SEO Software for Lawyers
Technology is one of the pillars of our SEO success. Our SEO software for lawyers provides transparency on projects and compiles the most important data in one place.
- Google Analytics integration
- Keyword rankings
- Website traffic summary
- Google Ads data
- CRM and leads monitoring
Frequently Asked Questions:
Search Engine Optimization (SEO) is the revision and improvement to new and existing content online. SEO encompasses work that aims to improve the ranking of a website on Search Engine Result Pages (SERPs). The work involved in SEO is based on several strategies and methodologies. Each website is different and as competition to rank for the same keywords increases over time, not all websites will rank the same.
Search Engine Optimization (SEO) is the revision and improvement to new and existing content online. SEO encompasses work that aims to improve the ranking of a website on Search Engine Result Pages (SERPs). The work involved in SEO is based on several strategies and methodologies. Each website is different and as competition to rank for the same keywords increases over time, not all websites will rank the same.
SEO varies in terms of pricing. Think of SEO as an umbrella term for multiple actions that you can take to increase the visibility of a website by writing optimized content and implementing the correct structure for search engine crawlers, but most of all, keeping users engaged with the right information. What you should pay attention to when hiring an SEO consultant, digital marketing agency or company, is the work involved.
Most SEO services are priced on a monthly retainer. You can get SEO services for a range of $500 to $1000, depending on the work done. However, we advise running campaigns based on goals and performance.
Google highly discourages hiring an SEO consultant or agency who guarantees rankings. Instead, hire an agency or consultant who guarantees that the work involved is performed.
Our approach to SEO is to provide your audience with valuable, high-quality content that results in an action your business needs, while our methodology has provided our clients with the foundation to grow. A batting average of 60% of selected keywords ranking on the first page of Google within the first 180 days—you only get results that have an impact on your business.
Your approach when hiring an SEO should be based on the output of the company who that has the most comprehensive roadmap tailored for your business. In short, hire an SEO who has proven their results.